Our story

As a passionate group of architects and analysts who spent years implementing enterprise technology applications for large complex organizations, we saw a major flaw in how they approached business transformation initiatives.

Major decisions were being made with fragmented, disconnected business knowledge that didn’t give a true representation of how a business actually worked and how it delivered value to customers.

If you can’t describe the business model, precisely and unambiguously, how can you transform and improve it?

The reality is that you can’t without experiencing rework, cost blowouts, and poor outcomes caused by trying to solve the wrong problem or delivering a result that customers didn’t value.

So, we set out to fix that by asking ourselves, “How do you help businesses make smarter business decisions?”

Like any good question, it led down a pathway that ended with an idea.

Better decision-making required intelligent insights into the inner workings of the entire business to be easily surfaced when and where it’s needed.

This includes all the relationships between previously siloed and disjointed knowledge and all the moving parts of your business that seemed impossible to reconcile and align.

So that’s what we set out to do.